Blog

Boost Trust Fundraising Income

Apr 22 2016
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Income from Trusts is often seen as the holy grail of fundraising. Indeed, for many charities trust fundraising forms the backbone of all their income, eclipsing the amounts raised through community fundraising, individual giving, corporate grants and legacies. No wonder then that many charities are keen to boost their trust fundraising income. But how can this be done, in an increasingly competitive marketplace where many established Trusts are seeing their own income squeezed?

Recruiting Supporters for Charity

Apr 22 2016
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The support of a philanthropic billionaire can completely transform the work of an organisation. If a billionaire makes your charity their pet cause, then you can expect an immediately raised public profile, critical injections of funds and committed support for your projects, not to mention the strong possibility of a generous legacy.

Develop Relationship With Major Donors

Apr 22 2016
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Major Donors, or ‘high value’ donors are so important to many charities that they deserve a fundraising strategy all of their own, often with a member of staff devoted exclusively to ‘Major Donor Fundraising’. A charity CRM offers you a fantastic means of managing your relationship with your major donors, monitoring your contacts and promoting greater engagement with your cause.

School Fundraising: How To Add Impact To Your Campaigns

Mar 11 2016
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For generations, schools have engaged in ad hoc fundraising activities in order to boost their coffers. This good tradition is usually epitomised by the summer fair and its stalls of grubbily iced fairy cakes, Santa's grotto at Christmas and the obligatory school leaver's tea towel for year six parents. However, over the past couple of decades, school fundraising has become more professional, more streamlined, and more capable of raising serious cash to further the school's developmental goals.

The Fundraising Preference Scheme: How Will Your Charity Be Affected?

Mar 11 2016
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The proposed Fundraising Preference Scheme has been a hot topic of discussion among fundraisers across the charitable sector, and is now the subject of a paper produced by the Charity Commission working group tasked to consider the subject. The proposals have met with a mixed reception from fundraisers and, if implemented, will certainly affect the way supporter data is managed and fundraising campaigns are conducted. There is currently a consultation running on the details of the scheme until 31st March 2016. This blog briefly goes into the details of the proposals and how fundraising professionals may have to respond to its challenges.

Why do Donors Stop Giving?

Mar 11 2016
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As fundraisers, we spend a lot of time thinking about reasons why a supporter would donate to our cause. Hundreds of hours of love, care and attention are poured into passionately expressing your charities vision, creating powerful adverts and compelling campaign appeals. Focusing on the core messages of your charity and how they relate to your target donors is the best way of securing new support. However, in order to secure that crucial second donation, or to convert ad hoc supporters into regular donors, we need to understand the reasons why donors stop giving.

Four Ways To Crack The Corporate Fundraising Market

Mar 11 2016
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At the beginning of 2016 there were 3.3 million registered limited companies in the UK. A good proportion of these companies, from the large national brand names to local micro-businesses, have charitable interests and budget to spend on fundraising partnerships – but currently only 2% of the charity sector’s fundraising income comes from businesses. Clearly there is room for growth, and a report from Good Values in 2015 indicated that 95% of fundraisers are optimistic about the potential from the corporate market. However, competition is fierce, relationships take time to nurture and securing a partnership can be hard work.

Knowing How to Handle Objections

Jan 05 2016
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Persuasion is the key where the goal is to get donations. But what happens if your potential donors start having objections? The good news is there is a way to overcome them. However, first and foremost, it’s important to understand your role in the process, as well as remember it during your fundraising pitch. The latter may sound strange, but it’s true that anything can happen during a pitch that can cause focus to be lost.

Latest Posts

Boost Trust Fundraising Income
22/04/2016 13:54 | Dataware
Recruiting Supporters for Charity
22/04/2016 13:50 | Dataware
Develop Relationship With Major Donors
22/04/2016 13:47 | Dataware
New Update Released v2.4.0.0
12/04/2016 09:55 | Dataware
School Fundraising: How To Add Impact To Your Campaigns
11/03/2016 10:10 | Dataware
The Fundraising Preference Scheme: How Will Your Charity Be Affected?
11/03/2016 10:04 | Dataware
Why do Donors Stop Giving?
11/03/2016 09:58 | Dataware
Four Ways To Crack The Corporate Fundraising Market
11/03/2016 09:49 | Dataware
New Update Released v2.3.20.0
04/02/2016 16:15 | Dataware
Knowing How to Handle Objections
05/01/2016 10:09 | Dataware

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